“What’s important is the threats that were dominant in our evolutionary history,” notes Daniel Gilbert, a professor of psychology at Harvard University. In contrast, he says, the kinds of dangers that are most serious today — such as climate change — sneak in under the brain’s radar.
Professor Gilbert argues that the threats that get our attention tend to have four features. First, they are personalized and intentional. The human brain is highly evolved for social behavior (“that’s why we see faces in clouds, not clouds in faces,” says Mr. Gilbert), and, like gazelles, we are instinctively and obsessively on the lookout for predators and enemies.
Second, we respond to threats that we deem disgusting or immoral — characteristics more associated with sex, betrayal or spoiled food than with atmospheric chemistry.
“That’s why people are incensed about flag burning, or about what kind of sex people have in private, even though that doesn’t really affect the rest of us,” Professor Gilbert said. “Yet where we have a real threat to our well-being, like global warming, it doesn’t ring alarm bells.”